“Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.” – Andrew Carnegie

Jeff Cherry

Founder & President

Jeff possesses over 25 years of expertise in business development, UPS sales and project management. His career started in the last millennium with an electrical distributor, where he identified the critical need for vendors and service support professionals who place a premium on quality and customer satisfaction. Outside of work Jeff’s passions revolve around being Dad and Grandpa.

Franz Heide

National Service Manager

Franz has shown consistent dedication to customer service and has a knack for handling numerous projects with critical deadlines. His meticulous nature, creative problem-solving skills, and commitment to fostering long-term customer connections makes him an invaluable part of the Potencia Technologies team. Family, work, and fishing put a twinkle in his eyes.

Sarah Light

Accounting Manager

Sarah is a dedicated expert with over ten years of experience in finance. She is proficient in managing all financial operations of the company and excels at nurturing client and supplier relationships. When she isn’t working, she enjoys hiking in search of breathtaking mountain vistas or beach-combing for hidden gems.

Craig McQuiggan

Technical Sales Rep

Craig has a wealth of experience in project management and is an expert in offering service contract and maintenance support to Potencia clients. His teamwork skills, thorough attention to detail, and enthusiasm for customer service make him an invaluable member of the team.Life is busy, but when the time permits Craig enjoys nature, and sports.

Zach Traver

Technical Sales Rep

Zach, the latest addition to our team, excels in battery systems and all aspects of UPS service contracts and maintenance. He strives to be the best at whatever he does. Pair this with his meticulous nature and he becomes the perfect match for Potencia clients where only the ideal solution will suffice. Outside of the office Zach enjoys pushing his personal best at the gym, and sports.